Two Simple Steps To Eliminate Objections
Being good at chess requires you to think a few steps ahead… There are all sorts of sequences like the “The Italian Game”, “The Sicilian Defense” and even the “Sodium…
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The Magic of Awareness
“Awareness of what is so real and essential, so hidden in plain sight all around us, all the time, that we have to keep reminding ourselves over and over: “This…
Read MoreHow To Beat Google’s Ad Auction
There are a few unfair advantages available to anyone willing to put the time into understanding how advertising algorithms work. Today I want to give you some insight on one…
Read MoreMysterious cards reveal hidden secrets of creativity
Can the ideas in a pack of cards light your creativity on fire? Roger Von Oech seems to think so. After 50 years of helping titans like Steve Jobs, Bill…
Read MoreIf You Want To Find Marketing-Market Fit…
As a marketer you might be an expert on your product, you might understand your audience and their needs better than anyone – but there is one more rarely discussed…
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